Softtouchcashmere is a family run business that has been trading in designer cashmere sweaters,
cardigans and accessories for the past 25 years
our journey
From The Ground Up
May 13, 1994

When we first started we would buy small quantities of used clothing that had been collected by charities and then sold on to large companies that export mainly to countries in Africa and Asia. Then we would sift through the clothing and categorize them into different grades and materials which we would then either sell to other traders or to mills which would grind the clothing down into fibres and re-spin it into upholstery.
Read moreTo Market
April 26, 1995

In 1995 my father began selling vintage clothing on Camden market in London. Back then vintage clothing was hugely popular and his best sellers were sheepskin ‘Del boy’ style jackets, 80’s Adidas tracksuits, leather jackets and Levi jeans. Frank Skinner and Noel Gallagher are two famous faces that he sold to!
Read moreGoing Global
May 13, 1998

This is when we began to reach out internationally to other countries that exported used clothing in large quantities. We bought lots of 80’s Adidas and Puma tracksuits and jackets from Germany which we exported as far away as Japan. At the time retro 70’s style floral shirts, flares and other 70’s fashions were all the range, so we would import them in bulk from USA and then sell them in smaller amounts to traders in the UK. This gave us the idea to open our own shop.
Read moreTo the high street
September 4, 2000

Moving from the hustle and bustle of the market we opened a small shop on the shambles in York. Stocked with the same clothing we sold on Camden market. This is when we began dabbling in knitwear and introducing a few cashmere items into our range which we soon discovered the popularity of as they sold out fast and customers were eager for more.
Read moreHere and Now
May 13, 2019

Today we focus primarily on pure cashmere knitwear as this is what we have the highest demand for and occasionally stock woollen sweaters and cardigans from time to time. When the colder weather arrives we attend different shows up and down the country but mainly focus on our online shop as we can reach a much wider audience via the internet.
Read more‘Lovely Jumper, fast delivery, great service. Thank you.’
-evesham46
Values

Quality
At Softtouchcashmere we take time to source the finest luxurious cashmere material from all over the world. All of our products are checked over after leaving the production line to see they pass our high standards before uploading to our website to ensure we showcase the best of our stock.

Integrity
We believe honesty and transparency is a vital part of building a loyal customer base, so if there are any problems with your purchase please let us know and we will do our utmost to help provide a positive buying experience.

Customer Satisfaction
Keeping our customers happy is one of our main priorities at Softtouchcashmere as we know how it feels to have a negative transaction experience so we will do everything we can to help if you have a problem. We usually respond to emails withing a few hours.

Knowledge
Having been in the textile industry for over 25 years we have become experts in our field of sourcing and identifying the finest quality cashmere wool from all corners of the globe.